Our Blog
On Perseverance, Persistence & Taking Up Space
Sitting in our apartment on a beautifully crisp Cape Town Sunday afternoon (22 March 2026), my kids beside me on the couch getting their weekly TV fix with a Sunday...
2025, The Year of Offcuts at Good Good Good
2025 has been the year that we finally made a dent in our ever-growing pile of offcuts, which have been stored and hoarded in our factory since the inception of...
Interview with CALLA’s Calla Haynes, Good Good Good’s latest collaborator
Last week, Good Good Good launched the brand’s first ever footwear collaboration with Paris-based brand CALLA, spearheaded by Canadian-born, Paris-based designer Calla Haynes. I first became aware of Calla’s work in 2023, when...
South African Brands
Wanda Lephoto
Founded on critical research that focuses on cultural fusion, collaboration, spirituality, inclusivity and tailoring, Wanda Lephoto aims to fuse two or more worlds to create a space that is free and allows people to negotiate the boundaries of their own representation and identity through style and culture.
Solid waste
SOLID WASTE (b. 2014 –) is an on-going collaborative project between contemporary artists/designers Ben Johnson & Cameron Platter, embracing criminal defence, foreign policy, online betting, soft power, meditation, group chats, self help, sexbots, knockoffs, florists, nuclear winter, and Adriana La Cerva for these present-day end-times.
SOLID WASTE manifests through interactive adventure websites, publications, t-shirts, travel writing, sound, furniture, and other modern-day accoutrements.
SOLID WASTE is committed to elevated designs, runway presence, versatility, premium fabrics, attunement to market forces, a reverence for studio detritus, and an approach to doing things DIY.
Alex Zono
Alex Zono is a Cape Town-based runner and independent designer, crafting sentimental pieces that celebrate the romance of running – from athletes to spectators. His eponymous label is for independent souls who love quirky, whimsical silhouettes with a DIY spirit. Designed for those who simply dig running.
International Brands
Kartik Research
Founded by Kartik Kumra in 2021, Kartik Research is an artisanal fashion brand based in New Delhi, India. The core tenet of Kartik Research is to reintroduce humanness into clothing. Each item of clothing has some handmade element to it. The shirting and quilts are produced on handlooms and dyed with plants and herbs and the embroideries are done by hand.
Nicholas Daley
Community, craftsmanship and culture lie at the heart of Nicholas Daley’s work. Having graduated from Central Saint Martins in 2013, the London-based designer launched his eponymous brand in 2015. Embedded in his lineage, his practice intertwines personal narrative with wider black British and diasporic themes, incorporating tradition, authenticity, and diversity.
Gottlob
Gottlob is a German word that expresses joy or relief but is also the founder’s surname. The brand’s aim is to bring people together with Gottlob being the lucky charm in your everyday. All Editions are made by hand in Gottlob’s family atelier in Cologne, Germany.
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